by Josiah Mackenzie
Storytelling has always worked well in social media, and Facebook’s new “social by design” emphasis means their business pages now look a lot less like a little separate company websites and more like a real-time stream of status updates from that organization.
Jamie Tedford had a great article on Forbes about how this design change gives us as marketers new tools for storytelling. The way Facebook is putting the spotlight on narrative, history, and photography presents an opportunity to connect with your community better than ever before. Read the rest of this entry →
Now this is cool. American Express have launched an interesting play with Twitter which lets US card members turn customised Twitter hashtags into savings. When customers sync their American Express Card with Twitter, they can enjoy exclusive offers loaded directly onto their card. Read the rest of this entry →
This week, Larissa tested the Schiphol Amsterdam Airport App, an amazing personal travel planner!
On top of sharing travel information, the app provides real-time flight information (with push and other notification options) for users in the airport, but also from their destination abroad.
Discover more about the app, on the slideshare below:
An effective recipe for luxury brands success with digital tools
Are you confused about using Involver or ShortStack to manage your Facebook Page?
The slideshares below will help you determine the best solution for you.