This launch represents a huge turning point for Google +, because it adds a social functionality to Google Places, but also to Google Maps… which will probably encourage people to create a Google + Profile and share the experience they have had in any local businesses.
Hotels including restaurants are first concerned but so are small and medium sized hotels… because their presence on Google Maps will redirect hotel guests on their G+ Local page first.
It’s time for hoteliers to optimize their presence on G+ and G+ Local, to do so take a look at the presentation below.
Last week, Hotel Marketing 35 published an interesting article about a question many hoteliers asked:
“Why is my downtown hotel not listed on Google Address? Why are my competitors listed whereas their hotel has less reviews than mine?
The slideshare below will help you understand
Google Analytics now includes search engine optimization reports based on search queries data from the company’s Webmaster Tools. The new reports offer Google Analytics’ advanced filtering and visualization capabilities for deeper data analysis.
The following reports are now publicly available in the Traffic Sources section of Google Analytics:
– Queries: impressions, clicks, position, and CTR info for the top 1,000 daily queries
– Landing Pages: impressions, clicks, position, and CTR info for the top 1,000 daily landing pages
– Geographical Summary: impressions, clicks, and CTR by country
All of these Search Engine Optimization reports offer Google Analytics’ advanced filtering and visualization capabilities for deeper data analysis. With the secondary dimensions, you can view your site’s data in ways that aren’t available in Webmaster Tools.
Get the full story on Google Webmaster Central Blog