Category Archives: Hotel Reputation and Revenue Management
Gaining, maintaining or recovering a good reputation (mainly through the use of social media) in order to increase revenue
By Kayleigh Kulp
Forget a spa-day — business travelers are lucky to get a spa-minute.
Fortunately it’s easier than ever to get a small dose of spa TLC, particularly at spas in business city centers and hotels, capture this segment of stressed and time-pressed customers with speedy treatments. Read the rest of this entry
by Josiah Mackenzie, ReviewPro
London-based insurers, including a Lloyd’s of London underwriter, are convinced reputation is so important that they created a new “Hotel Reputation Protection 2.0″ policy to guard against negative articles and reviews.
“In the extremely competitive hotel industry, reputation accounts for approximately 30-40% of a business’s overall worth. Therefore, damage to reputation, which spreads virally through social and other media channels, can have a significant financial impact.” – Laurie Fraser, Willis Group
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FastBooking unveils exciting new features for hoteliers and their customers in the industry-leading FastBooking Engine. The FastBooking Engine is already recognized for supplying the highest conversion rates. Now, flexible offer displays–a world-wide exc
FastBooking Engine Lux Flexible Offer Display Read the rest of this entry