Social media and review analytics can be used to gather business intelligence about the competitive landscape, giving insights that can be used for sales and revenue management.
Learn how to optimize business performance
In our next online seminar, we will look at a variety of topics related to using these insights to improve your business performance.
• Why traditional guest feedback methods are structurally broken
• How social media and online reviews can provide you with a much deeper understanding of guest sentiment
• How to improve your sales pitch and marketing communications with review analytics
• How to turn social media into a lead-generation tool for your sales team (step-by-step process)
• Strategies for maximizing your presence and sales on distribution partner websites
• Steps for increasing direct bookings through your own website
• Tying it all together: an action plan for you
As always, we will illustrate each point in the presentation with real-world examples.